PRN has a portfolio of international Spirit & Champagne brands and is quickly gaining momentum and market share in Nigeria led by their core brands Martell, Jameson, Chivas and Absolut.
OUR APPROACH AND RESPONSIBILITIES
Secure high value talent with client approval for each event. Negotiated a feasible amount for both client and artist. Handle travel logistic travel logistics and return logistics. Media promotion across talents social media assets. Conducted negotiation and prepared contracts for all 130 talents so far and counting. Media promotion across talents social media assets.
We have handled talent for more than 130 on-trade activations across their core brands taking place across the country (Lagos, Abuja, Port Harcourt + some tier 2 cities) and with multiple activations taking place on the same day in different cities within 7 months of handling talent for PRN. And counting
CLIENTPernod Ricard Nigeria
March 4, 2020