portfolio

#DESPERADOSTRYBE #MADETOBEDIFFERENT

BACKGROUND   Desperados was launched in December 2020 as a unique premium beer positioned to target fun loving people, who look for something extra in every occasion. It’s a playful brand that brings people together in life creating experiences that step beyond the obvious. The Launch presented the opportunity to develop compelling influencer-led storytelling to …

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O’LIVE

  CLIENT NEEDS   An alcoholic brand was looking to increase awareness and build a recognizable brand and get a share of the market.   OUR APPROACH AND RESPONSIBILITIES   We utilized our artists reach and influence to increase awareness. We also created a quarterly live concert featuring unique talents: a headlining act with the …

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PERNOD RICARD NIGERIA

CLIENT NEEDS PRN has a portfolio of international Spirit & Champagne brands and is quickly gaining momentum and market share in Nigeria led by their core brands Martell, Jameson, Chivas and Absolut. OUR APPROACH AND RESPONSIBILITIES Secure high value talent with client approval for each event. Negotiated a feasible amount for both client and artist. …

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VOICE2REP

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Take Charge

The Objective How do you reintroduce a rebranded, 20 year old real estate player into a market saturated with “cowboy” competitors without losing the essence of the brand as an innovative pioneer? We also decided to use digital to gain top of mind awareness and entrench the Octo5 brand in the minds of its target …

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Madame Rosa

The Objective The challenge for Madame Rosa was relevance. How to make a nearly 90-year old liquor brand relevant? Another challenge was to link all of MR’s individually successful liquor brands such as Lembrança or Big Boss Fenny, to its mother brand. Our Solution We started by creating a collective voice; one that got all …

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