How Digital Media Agencies Can Leverage More Influencer Marketing In 2025
Influencer marketing is one of the key drivers of digital media agencies and by extension, social media marketing. In Nigeria, influencer marketing […]
5 Things You Need To Know About Web 3.0
Web 3.0 also called Web3 is the next big thing for the internet. According to mckinsey.com, Web3 is a “term used to […]
What Impact do Polls have on increasing engagement on social media?
Polls are content that come in the form of questions with series of answers to garner feedbacks from social media users. Polls […]
Twitter and Facebook: Which Platform Reigns Supreme for Brand Awareness?
Social media is key in establishing and maintaining brand awareness in today’s emerging digital space. Twitter and Facebook offer unique opportunities for […]
Heineken Nigeria Elevates Lagos Fashion Week Experience
Heineken Nigeria seamlessly integrated style and sophistication at this year’s Lagos Fashion Week (LFW), collaborating with Bean Creative Agency to curate a […]
The Science of Social Media: What Makes a Post Go Viral
Nothing else will make a post go viral if not the information available to the social media manager. As long as a […]
UNGA 79: Chocolate City Group’s Role in Nigeria’s Creative Future
At the recently concluded 79th UN General Assembly in New York, Chocolate City Group’s co-founders, Audu Maikori and Paul Okeugo held key discussions on the future of […]
How Digital Media Helps Increase Awareness and Revenue for Fintechs in Nigeria
Fintech is a shortened word for the Financial Technology Industry. Fintechs are Digitalised Banking Platforms that offer some of the services provided […]
Understanding Talent Management: Nurturing Success on Social Media
Imagine you have a great product but need help getting the word out. This is where Bean Creative comes in. As a premier talent […]
The Rise of the Producer-Musician: Insights from Nigeria’s Thriving Music Scene
Ever heard the phrase ‘It takes a village’? Well, it certainly rings true in the music industry. While music artists are usually […]
AI and African Rhythms: Preserving Our Sound
Artificial intelligence (AI) has become a transformative force in our daily lives, from virtual assistants like Siri, Alexa, and Google Assistant to tools like ChatGPT. AI is here to stay, and society must adapt responsibly to these advancements.